A common question we hear from business owners is, “How do I know if my advertising is working?” There are a lot of reasons that this topic comes up.
First of all, business owners are in the business they are in because they have expertise in that field. Many times, their expertise is not marketing, although they may gain that skillset over time and through experience.
Another reason is not always so easy to address – media companies and representatives are lazy and or unethical. They do not wish to provide reporting because they are not confident or sure of what they are even selling.
A third reason that business owners are not sure if their marketing is working is due to them running on too few or too many channels. It can definitely become overwhelming.
This is where we come in. At Isoken Digital, we are passionate about helping business owners and marketing executives cut through the clutter, peel back the curtain, and understand their marketing decisions. We offer media audits to all sizes of organizations, where we take a deep dive on the advertising that is running, evaluate its effectiveness, propose changes to the campaigns, and even partner to captain the media buying, if necessary.
We have plans that fit all budgets and go as far as YOU want us to go. Reach out to us today via email or call our CMO’s cell phone 405.245.2532 and let us know when we can get to work for you and make your advertising and marketing dollars go further in a more efficient way!